🚀 Performance & Growth Marketing Job Lead ( D2C ) – DIRECT HIRING 2025

most ppl skip this JOB n then later cry… oh wait i shud hv applied.. plz plz don’t repeat same mistake. this role in nagpur is not jus ads mgmt, its funnels, cro, roas, headaches & wins mixed. sometimes messy  sometimes wow. this is a COMPANY JOB, NO AGENT. updated aug 2025 (manual check not ai… oh typo? lol leave it).

🎯 Your Mission

grow d2c rev by cutting CAC  pushing ROAS, fixing leaks in landing pages  n finding crazy retention hacks. sounds simple ? nah but fun.

🧭 Role Overview

we need output‑driven lead to design end‑to‑end funnels, test conv pages  run ads, lead team. fail fast, fix fast. numbers talk, excuses dont.

🛠️ Key Responsibilities

• build & repair funnels ( to‑fu → bo‑fu )… oh wait add mid too.
• run perf campaigns on Meta, Google n more.
• make landing pages that actually conv, test till u r sick of it.
• reduce CAC, boost ROAS, patch funnel leaks.
• research product, craft creatives, weird hooks if needed.
• retargeting is ur weapon. revenue from old users matters.
• manage team, mentor, share fails & wins openly.

📋 Requirements

• 2–5 yrs in perf/growth mktg ( d2c better ).
• must show ₹1Cr+ revenue proof. if not, risky.
• cro, drop‑offs, ad hooks – know them or learn fast.
• tools: Shopify, builders, Meta Ads, GA4.
• design eye + user mind reading ( kinda ).

📊 Top 5 KPIs

• d2c revenue growth 🚀
• ROAS ( spend vs return )
• CAC ( cost per customer )
• landing page conv rate %
• retargeting rev 💰